Constellation Brands has appointed Mike McGrew as its new executive vice president, chief communications and corporate social responsibility officer.
McGrew will serve as a member of the company’s executive management committee and report directly to the company’s president and chief executive, Bill Newlands.
He will be responsible for overseeing all aspects of the company’s internal and external communications efforts at a global level, the Corona maker added.
This includes brand public relations, corporate branding and reputation, investor relations, and corporate social responsibility.
Commenting on his new role, McGrew, said, “I’m extremely proud to be part of this team and look forward to working alongside our entire executive management committee to continue executing our strategy, driving industry-leading results, making a positive impact in our communities, and creating a culture that leads to fulfilling careers for our talented team members.”
An Experienced Professional
McGrew is an experienced professional who joined Constellation Brands in 2014 as a senior director of communications for the beer division.
He has held several leadership roles within the company and served as a member of the operational executive management committee.
During his tenure at the committee, he was instrumental in the development and execution of communication campaigns that supported various strategic priorities and investments and contributed to the company’s overall success.
Commenting on McGrew’s appointment, Newlands, said, “The company continues to benefit from Mike’s deep experience and expertise in leading impactful communication strategies for our top business priorities.
“He will play an integral role on our executive management team, ensuring that as we grow and evolve as a company, we will continue to deliver comprehensive communications to all of our important stakeholders with clarity and consistency of messaging.”
© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.