ESM: The European Supermarket Magazine has teamed up with Euromonitor International to present the Billion Dollar Brands 2015 report, the most comprehensive guide to the biggest-selling brands in the grocery retail marketplace.
With the countdown from #50 to #26 featuring in ESM Issue 5 (hitting desks next week), and continuing with the countdown from #25 to #1 in ESM Issue 6 (due November 2015), the Billion Dollar Brands report will feature insight and analysis from leading industry experts as to what makes the biggest grocery brands on the planet so successful.
Combined, the brands featured in this list account for more than $250 billion worth of sales, while those at the top are used or consumed by individuals around the world every second of every day.
The Billion Dollar Brands report is based on a list of brands provided by market-intelligence company Euromonitor International. With offices around the world, analysts in over 80 countries and market research on every key trend and driver, Euromonitor gives powerful access to the real story behind consumer change.
The list of brands is compiled from Passport, Euromonitor’s global market-analysis database, which analyses over 25 consumer industries in 80 countries around the world. This online market-research tool monitors industry trends and gives strategic analysis, market size and market share for all products across all key countries.
“Today’s consumer has endless choices on what to buy, where to buy and how to buy,” said Michelle Grant Head of Retailing at Euromonitor International. “In this environment, it has never been more important for the top brands and retailers to work together to deliver on their customer’s desires.”
For further information, contact Stephen Wynne-Jones, editor, ESM: The European Supermarket Magazine, at steve@esmmagazine.com or +353 1 2365 833.
About Euromonitor International
Euromonitor International is the world’s leading independent provider of strategic market research. We create data and analysis on thousands of products and services around the world. As independent market research experts, you can rely on us for unbiased historic trends and forecasts for every region, country, category, channel and consumer. Our innovative market research products, reliable reports and daily updates from expert analysts make Euromonitor International an essential resource for every organisation.
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