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Florette Launch Vittalia Super-Food Range

By Steve Wynne-Jones
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Florette Launch Vittalia Super-Food Range

Salad maker Florette has announced a new superfood product range, named Vittalia.

As reported on the website alimarket.es, the company recently unveiled the first Vittalia product, a mix of six superfoods which includes kale sprouts, spinach sprouts, corn salad, carrots, dry fruits, and a dressing with a fruit base of pineapples and oranges.

The most innovative aspect of this product is the use of kale sprouts, with the company claiming that this is the first time that such ingredient is used in a raw salad.

Vittalia is the result of a four year long research effort, it added.

Fermín Aldaz, Marketing and Commercial Director of Florette Ibérica, said that range is the company's reply to the market demand for foods that are healthy, fresh and natural, and which boast essential nutrients for physical and mental well-being.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Gabriela Guédez. To subscribe to ESM: The European Supermarket Magazine, click here.

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