Portuguese deli meat company Nobre Alimentação is celebrating its 60th anniversary by announcing that turnover grew to €130 million in 2016, with a 38% increase in exports.
Fully-owned by Mexican company Sigma Alimentos, Nobre has been growing in recent years, with turnover increasing from €105 million in 2014 to €116 million in 2015. Exports have also been increasing, from 25% in 2014 to 34% in 2015, with Spain, France and Angola being the main markets.
Product Innovation
Speaking to the Lusa news agency, CEO Rui Silva said that the company, which is now exporting to 30 countries, will remain committed to responding to new consumption habits. This includes introducing ranges that are focused on health and well-being, such as the recently launched Care-t+ range, featuring products with reduced salt and fat, and gluten-free items.
Nobre Alimentação have also launched a range of vacuum packaged sausages in various flavours, and a low-fat variety without any additives for younger consumers.
The company’s main products are cold meats, pork, poultry, and sausages.
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine
