Carrefour Belgium has commenced a new initiative in the Walloon area of the country to cut down on food waste, seeing it slash the prices of unsold, repackaged fresh produce and prepare in-store meals with unsold ingredients.
‘The aim is to make sure that as many Walloons as possible are aware of this issue, and to provide stakeholders involved in the food chain who are already committed to this initiative with a showcase,’ a company press release said.
Similarly, in France, from 13 to 15 October, the Carrefour hypermarket in Montesson was equipped with an anti-waste area that showcased ‘innovative initiatives that Carrefour is implementing in all the countries in which it operates'.
Anti-wastage buffet evenings have been devised by renowned chefs working with charity caterers in Montesson, Bordeaux, Lille, Aix-en-Provence and Ecully, on the outskirts of Lyon.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Peter Donnelly. To subscribe to ESM: The European Supermarket Magazine, click here.
