Swiss retailer Migros has invested in the German start-up Emmasbox, which offers cooled boxes for click-and-collect food ordered online, reports Lebensmittel Zeitung.
The start-up offers refrigerated lockers, which the group says is more convenient than home delivery for many of its customers.
German grocer Edeka as well as the Austrian logistics company Pfeiffer Logistik, part of the retailer Unimarkt, have already introduced Emmasbox lockers. The move comes as Migros aims to grow its e-commerce customer base, according to LZ Retailytics.
In April, the retailer began rolling out its PickMup click-and-collect offering for its grocery online shop Le Shop. To increase footfall at these locations, the retailer partnered with electronics specialist brack.ch to let their orders be delivered through PickMup locations too.
European Rollout
Other European retailers have recently introduced similar ideas. Last month, French retailer Auchan launched a click-and-collect service for groceries in the Saint-Etienne area, with 250 temperature-controlled lockers.
Discounter Lidl Belgium also installed three pickup points for online grocery orders at the beginning of October.
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Kevin Duggan. Click subscribe to sign up to ESM: The European Supermarket Magazine.
