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Ardagh Group’s New Investment To Cut Down Product Launch Time By 30%

By Dayeeta Das
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Ardagh Group’s New Investment To Cut Down Product Launch Time By 30%

Packaging giant Ardagh Group has announced that it has invested in a development machine that will speed up the production of glass bottles and jars.

The exact value of the multi-million dollar investment has not been disclosed.

The highly-flexible glass production system is located in its manufacturing facility in Port Allegany in Pennsylvania.

The technology is capable of adapting to quick changes in the requirements of different types of packaging, and results in a 30% reduction in lead time for the launch of new products.

Focus on Innovation

Chief commercial officer of Ardagh Group’s North American glass division, Alex Robertson, said, “As a leader in glass packaging, Ardagh Group continues to focus on innovation and this flexible facility enables our customers to achieve real reductions in the time taken to get their products to market.”

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The system can produce glass bottles and jars of all shapes and sizes while incorporating state-of-the-art design features like unique textures and embossing.

The packaging group has a team of in-house designers, who collaborate with customers in the earliest design phases to create conceptual designs, technical drawings, 3D renderings, and prototype models.

The addition of the development machine will help brand owners to produce custom bottle designs, launch new products, or unveil limited edition releases.

In April of this year, the group reported that its revenue grew by 5% on a constant-currency basis in the first quarter of 2018, despite a revenue dip in its Glass Packaging North America division.

© 2018 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: European Supermarket Magazine.

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