The 'Deutsche Tiefkühlinstitut' (dti) has announced its support for the Federal Government's aim to launch a new nutritional labelling programme throughout Europe, to enable consumers to make the right decisions considering their personal diet.
dti has called for the labelling system used to be scientifically rated, with transparent, easy to understand classifications, and to provide clarity on the benefits of a particular diet.
Moreover, a division into 'good' or 'bad' classifications, which could lead to discrimination of several products, should be avoided. In its analysis, dti doesn't preclude a colour-coded labelling model.
Another important point is the provision of legal certainty for companies, according to dti. Companies who put the labelling voluntary on their packaging should be lawfully secure in doing so.
It is still not clear if health claims can be derived from the labelling.
Out-Of-Home Market
Dti is also calling for sustenance information in the out-of-home catering market because more and more people consume meals outside of the home.
Furthermore, the company has drawn attention to the growing importance of digital media, saying it is important to include digital solutions when providing nutritional information, such as websites, apps or QR codes.
The frozen food industry has also underlined its plans to contribute to balanced food offer with a voluntary contribution to the 'national strategy for the reduction of sugar, fat and salt in convenience products'.
© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Jana Zimmermann. Click subscribe to sign up to ESM: The European Supermarket Magazine.