Leading European packaging company DS Smith has designed an innovative packaging solution for Bonduelle’s new ‘Salads from Abroad’ summer snack range.
DS Smith has developed four variants of a practical cardboard packaging solution, which can be printed on both sides and is suitable for a mechanised production-line. A top-and-front window-style design allows the customer to see and appreciate the product more easily.
The inside of the packaging provides the customer with additional information about the product and its manufacturers and features a QR Code to access the Bonduelle website easily.
French company Bonduelle Group, which produces processed vegetables, was founded in 1853 by Louis Bonduelle and is active in more than 100 countries today.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Martha Sparrius. To subscribe to ESM: The European Supermarket Magazine, click here.
