Daymon has released a white paper entitled Sustainability Beyond the New Normal, which examines the impact of COVID-19 on sustainability, exploring challenges, initiatives and opportunities in the UK market.
From a retail perspective, sustainability is mostly focused on plastic reduction and initiatives around recycling and food waste.
Retailers must adapt and align with the changes as they have a significant role to play, with their Private Brands being the translation of their sustainable commitment.
To download a copy of the report, click here.
For more insights and recommendations on private brands, contact idc@daymon.com.
About Daymon
With 50 years of experience building successful private brand programmes around the world, Daymon is the only solution provider that influences all aspects of private brand development, from strategy to execution to consumer engagement.
Daymon’s unique approach helps retailers and brands set themselves apart through a full suite of best-in-class private brand development services, including strategy, analytics and insights, product development, supplier development and management, account management, and design and packaging management.
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