The winners of this year's European Private Label Awards are due to be announced via ESM's online and social media channels on Wednesday 17 March.
This year's competition, which took on a different slant due to the coronavirus crisis – with products assessed by an at-home judging panel – welcomed a record number of entrants, including a number of first-time applicants.
You can discover the finalists in this year's competition by clicking here.
Retailers from France, Germany, Spain, Italy, Portugal, Norway, Belgium, The Netherlands, Sweden, Denmark, Iceland, Finland, Austria, Hungary, Turkey, Estonia, Latvia, Lithuania, Ukraine and Russia took part in this year's contest, with products representing the best of private label innovation on a pan-European level.
Awards will be presented in 11 different categories, while for the first time this year, ESM is launching three new cross-category awards categories, which honour the 'best of the best' in terms of the three main judging pillars: Innovative Product of The Year, Packaging Excellence Award and Taste Excellence Award.
© 2021 European Supermarket Magazine – your source for the latest retail news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: European Supermarket Magazine.