Dutch retailer Albert Heijn has opened a 250 metre-square supermarket in the 'creative hotspot' of Vershal Het Veem market in the Strijp-S neighbourhood in the city of Eindhoven.
The compact store capitalises on the increasingly popular trend of unscheduled shopping trips - what the store called 'clockless eating'. From breakfast to dinner foods, non-food items, and cold drinks, the store aims to offer everything that a busy customer might need to buy, at any time.
The company describes the store as ''embraced' by wood and green'. The Strijp-S neighbourhood used to be owned by electronics company Philips.
The store will open this Wednesday. Opening hours are Monday to Saturday from 8:00 to 20:00 and Sunday from 12:00 to 20:00.
Continuously Innovating
'Albert Heijn continuously innovates in the field of format and sustainability in new and existing stores. Last year nearly 50 stores were provided with innovations in the field of format and sustainability,' the company said in a release.
It announced in February that it will open its first checkout-free AH To Go store in Amsterdam this summer.
The retailer began testing its checkout-less technology, 'Tap to Go', last December, at its head office in Zaandam, but has plans to equip nearly 80 AH To Go convenience stores in the Netherlands with the new system in the future.
© 2018 European Supermarket Magazine – your source for the latest retail news. Article by Karen Henderson. Click subscribe to sign up to ESM: European Supermarket Magazine.
