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Carrefour France Launches ‘Purchasing Power Guarantee’ Scheme

By Branislav Pekic
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Carrefour France Launches ‘Purchasing Power Guarantee’ Scheme

Carrefour France has launched a new insurance scheme, dubbed the ‘Purchasing Power Guarantee’ – or Garantie Pouvoir d’Achat – which covers food expenses and provides financial assistance to customers during difficult times.

The insurance is available in two options, with monthly premiums ranging from €2.90 to €8.90, and it is aimed at customers facing accidental hospitalisation, disability, or job loss.

Compensation

Customers receive vouchers or cash compensation – depending on the option they choose – under the terms of the insurance, in the event of a personal setback.

Customers can receive grocery vouchers worth €75 per month in case of unemployment, and a one-time payment for severe disability.

The insurance is open to anyone between 18 and 80 years old, provided that s/he is a Carrefour customer and there are no medical formalities required to join. The contracts also include an ‘inflation booster’, which automatically increases the amount of compensation by up to 10% if inflation rises.

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The insurance, which has been launched in partnership with CNP Assurances, has been developed by the Carrefour Banque & Assurance and Lybernet subsidiaries. Online enrolment will be available from the first quarter of next year.

Store-Leasing In France

In November, Carrefour announced plans to lease 37 of its stores in France, including 16 hypermarkets, to third-party operators in the coming year, while retaining ownership. The changes pertain to 16 hypermarkets and 21 Carrefour Market stores – a pattern consistent with previous years’ leasing activities.

Under the leadership of Alexandre Bompard, Carrefour has either sold or leased out a total of 305 stores, comprising 80 hypermarkets, resulting in over 23,000 employees departing from the company.

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