Store Electronic Systems (SES), a supplier of Electronic Shelf Labels (ESL), has been chosen by Casino Group to update 100 supermarkets and hypermarkets in 2016.
This is a continuation of the positive relationship the two companies share, after SES installed new systems into 45 of the Casino Group’s stores in 2015.
Under the agreement, HD graphical electronic labels will now be used in the stores, with the fruit and vegetable counters being equipped with E-Paper labels. Jeegy software will also be implemented, utilising multiple protocol radio communication.
Thierry Gadou, CEO of SES, stated, “We are very proud of the trust placed in us by the Casino Group to equip these additional 100 stores in France, part of a strong momentum by retailers aimed at winning over and retaining customers in France and abroad.
“In a constantly-changing multi-channel connected environment, ESL plays a key touchpoint and communication role between retailers and their customers.”
He added, “Every year, SES devotes substantial investments to meeting its customers' requirements, and in this respect the agreement with the Casino Group is recognition of the high quality and reliability of our products and services, as well as our strong innovation strategy.”
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Brian Dermody. To subscribe to ESM: The European Supermarket Magazine, click here.
