Hypermarket chain Continente is the favourite grocery retailer of Portuguese consumers, according to the ICERTIAS Best Buy Award, Portugal 2017/2018.
The study, conducted by the international certification association, ICERTIAS, polled 1,200 Portuguese internet users during February 2017 and analysed their preferences across 50 categories.
The results took into account the experience and level of consumer satisfaction with the price-quality relationship of products and services in sectors such as retail, food, footwear, clothing, cosmetics, appliances, telecommunications and finance.
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine
