Prices of fast-moving consumer goods in hypermarkets in France have fallen a percentage point in the last 12 months, according ot new data.
According to statistics recently published by the Institut National de la Statistique et des Études Économiques (L'insee), they shrunk by 0.1 per cent last month, and 0.8 per cent in October.
Beauty and hygiene products prices' experienced the steepest drop (2.2 per cent); dry food products such as pasta fell by 0.7 per cent; the price of meat on average was down 0.2 per cent, while soft drinks and bottled water were 0.3 per cent cheaper; other foodstuffs overall were 1.1 per cent less expensive.
L'insee's statistics, however, do not account for sales and special offers, in some of which cases the price of a bottle of shampoo could be 60 per cent less costly than at its ordinary price, for example.
Conversely, outside of grandes et moyennes surfaces, FMCG prices went up by 0.3 per cent in the last year.
© 2014 European Supermarket Magazine – your source for the latest retail news. Article written by Peter Donnelly
