German coffee and homewares chain Tchibo has introduced a sports range that is made from ocean plastic, PET bottles and textile waste in order to contribute to the protection of the environment.
With this measure, the company said that it has been able to reuse more than 4.4 million PET bottles and 80 tonnes of recycled polyester fibres.
The new collection is available from June 4.
Reusing Raw Materials
Plastic waste can be used in sport clothing – old fishing nets can be developed into swimsuits as well as sports tops, for example. In developing clothing from waste plastic, Tchibo has been able to keep raw materials in circulation, the group said.
The company has been able to save the equivalent of around 220 tonnes of CO2 through its reuse of polyester fibres.
Additionally, the retailer has taken other measures in order to recycle more and consume less resources. This includes the introduction of recyclable coffee capsules as well as reusable bags and plastic brushes developed recycled material.
Tchibo has called for the introduction of more closed loop measures to enable it to increase its range further.
© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Jana Zimmermann. Click subscribe to sign up to ESM: The European Supermarket Magazine.