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Gruppo VéGé Emerges As Market Leader In Three Italian Regions

By Branislav Pekic
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Gruppo VéGé Emerges As Market Leader In Three Italian Regions

Italian retail distribution group, Gruppo VéGé, has emerged as a market leader in the Sicily, Campania and Basilicata regions.

The company secured the second spot in Sardinia and Veneto, reports La Stampa.

Further Growth

Gruppo VéGé, which is celebrating its 60th anniversary this year, is aiming for further growth, especially in areas where it does not have a significant presence, namely the northwest, the centre and the Adriatic Coast.

According to CEO, Giorgio Santambrogio, Gruppo VéGé should close 2019 with a like-for-like turnover of €7.5 billion, from €6.5 billion in 2018.

Business Model

The company was set up in 1959 in Milan by 22 wholesalers, and it presently comprises 32 companies, united by a strategy that is based on the model of a family business with strong regional connections.

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The network consists of 3,416 outlets, including hypermarkets, superstores, supermarkets, discount stores, speciality stores, and cash and carry.

Over the years, Gruppo VéGé has expanded its business both nationally and internationally.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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