Kaufland Bulgaria is introducing a new pilot project called K-Scan, which enables customers to scan their groceries while making their way around a store.
Scanning of the items is undertaken via a customer's mobile phone or a dedicated handheld scanner, before each item is placed in the cart. In order to check out, this amount is then transferred to the self-service checkout by scanning the QR code.
To use the app with a mobile phone, customers need to register using their Kaufland loyalty card, which is scanned at the store entrance. Alternatively, if the customer prefers to use a handheld scanner, these are located on-site in the stores.
Better Control
According to the retailer, the main advantages of the service are that it saves time when scanning the goods at the checkout and that it allows customers to have better control over their spending during the shopping process.
The project is already in place at two metropolitan hypermarkets (Banhora and Ovcha Kupel) and will be rolled out to other stores across the country, the retailer said.
Current offers from Kaufland Bulgaria can also be viewed in via a digital brochure or on the retailer's Viber channel.
About Kaufland Bulgaria
Kaufland Bulgaria is a leader in the Bulgarian retail sector with an annual turnover of over BGN 2 billion (€1 billion), and 65 hypermarkets in 35 cities.
Kaufland Bulgaria is committed to sustainable development and consistently takes actions to create a positive impact on the environment and society. The company's initiatives encompass the use of energy-efficient technologies, the design of eco-friendly buildings, support for vulnerable groups, and efforts to reduce plastic waste.
