Mercadona has retained its strong lead at the top of the Spanish supermarket sector, according to the latest data from Kantar, with Carrefour placing second.
Mercadona's market share stood at 26.8% in July (down 0.2 percentage points from June), while Carrefour stood at 10% (down 0.1 point), the online publication revistainforetail.com reported, citing data from Kantar.
For Carrefour, the latest period marks three consecutive months of decline in market share.
Lidl retained its market share of 6.6% for the sixth month in a row to secure third position, the data showed.
Best Of The Rest
Eroski placed fourth with a 4.2% market share, down 0.1 points compared to the previous month.
Grupo DIA held on to its market share of 3.6% to round off the top five.
Consum and Alcampo secured sixth and seventh place, respectively, and were the only grocery retailers to experience growth in July.
Both saw an increase of 0.1 points, to account for a market share of 3.4% (Consum) and 3.2% (Alcampo), respectively.
These seven retailers accounted for 57.8% of the country's FMCG grocery market as of July 14, down 0.2 percentage points from the previous month, the report noted.
Private Labels
A recent study by retailer DIA found that six in ten Spanish shoppers (60%) are purchasing more private-label products in a bid to save money.
In addition, half of respondents to the 'Tu Bolsillo al Dia' study said that the savings achieved from shopping for private labels is between 10% and 25% of their monthly shopping bill.
The annual study found that Spanish shoppers this year are chiefly concerned with saving money where possible, which has led to an increase in the number of consumers comparing prices, seeking out promotions, and planning weekly spend in advance.
