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Metro Introduces Premium Regional Product Selection in Serbia

By Branislav Pekic
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Metro Introduces Premium Regional Product Selection in Serbia

German wholesale/cash & carry group Metro has introduced a premium selection of traditional milk and meat products in Serbia, sourced from  regional producers.

Highlights of the selection include Pirot cheese, as well as Zlatar goat cheese in a jar with olive oil and Pag cheese, made exclusively from sheep milk from the island of Pag.

The premium selection includes Mangulitsa meat products, which are very healthy due to their low-calorie properties. Mangulitsa meat is equally suitable for the preparation of traditional products such as ham, sausages and sausage, which are also on sale in Metro stores.

According to Metro Cash & Carry Serbia's Dušan Čolović, the premium range unites some of the best and most-loved products from Serbia, Montenegro and Croatia, supporting local producers and offering customers top specialties from the region. Products are available in Metro’s distribution centers in Belgrade and Novi Sad.

© 2015 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.

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