German discounter Norma has announced it will only source staff uniforms bearing the Global Organic Textile Standard (GOTS) seal, which ensures responsible production.
This standard guarantees the use of only pesticide-free organic cotton as well as the socially-responsible manufacturing of each garment.
Norma's New Workwear
"Just as we pay attention to sustainable and environmentally friendly production for the benefit of our customers, we also want to offer this opportunity to our employees", Norma management said in a statement.
The new clothing range involves polo shirts, sweat trousers, soft-shell vest and knit fleece jackets, which are almost exclusively made from organic cotton and equipped with eco-seals.
Moreover, all cotton used in the clothing is Fairtrade, meaning secure incomes for farmers are ensured.
"We are very pleased to announce that our teams now have access to modern workwear in high-quality eco-friendly equipment, which provides significantly optimised textile quality as well as an enhanced comfort", Norma management added.
© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Jana Zimmermann. Click subscribe to sign up to ESM: The European Supermarket Magazine.
