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Gruppo Pam Extends Franchising Agreement In Rome

By Branislav Pekic
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Gruppo Pam Extends Franchising Agreement In Rome

Italian grocer Gruppo Pam Panorama has extended its retail franchising agreement with Gruppo Cappelli for another five years, reports Roma Today.

The partnership dates back to 2001, and has now been extended to December 2023.

Gruppo Cappelli currently manages four Pam supermarkets in Rome, the latest of which was opened last month.

According to the CEO of Gruppo Cappelli, Alessandro Cappelli, a number of new Pam supermarkets will be opened in the Rome area in the next five years.

Continued Expansion

Meanwhile, Pam Panorama has opened a new Pam Local supermarket in the historical centre of Bologna - its eight in the city and the 72nd in Italy.

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The new store features a wide assortment of goods, including more than 1,200 Pam Panorama products.

Among these are the ready meals of the Fresca Bontà line, the wellness products of the Semplici e Buoni line, and the 200 organic references of the Bio Pam Panorama line.

Many personal care products are also available, including the Arkalia private label brand, as well as Arkalia Bio and Arkalia Bio Baby.

According to the group's retail director Andrea Zoratti, Pam Panorama plans to open two new supermarkets in Bologna in the first quarter of 2018.

© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine

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