Spanish consumers expect to spend an average of €232 during the back to school season, according to figures from the Observatorio Cetelem.
As reported by agendaempresa.com, 11% of Spanish consumers find the budget is much higher, reaching €1,000.
On the other hand, 28% of respondents expect to spend €121 and 25% plans to spend €374.
The majority, 62%, expect to spend the same in their back to school shopping as they did in 2015, while 23% plan to spend more while 15% expect to spend less.
According to the research, less Spanish people plan to make their seasonal shopping in advance, with 22% intending to do so, compared to 25% of who planned it last year.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Gabriela Guédez. To subscribe to ESM: The European Supermarket Magazine, click here.