Spar International has announced that it is appointing Jerome Chevrier as the new managing director of Spar China, effective immediately.
Chevrier has held a number of senior roles in China's retail sector, having lived and worked in the country for over 20 years. He managed Carrefour's regional operations in China and worked for B&Q China and Etam Group China.
Spar China chairman Wang Pei-Huan said, “The board and I are delighted that Jerome has been appointed to this important role at Spar China."
"We believe his exceptional retail credentials, almost two decades’ experience of living and working in China, and Jerome’s extensive business network are all real assets to the business.”
Chinese Business
Spar, which operates over 12,500 stores in 46 countries, has been present in China since the launch of its first supermarket, in Shandong Province, in November 2004.
In 2016, Spar China's sales grew by 6.7%, to 14.5 billion RMB, with a 14% increase in store numbers.
“China’s size, scale and economic power mean that it is one of the most fast-paced and dynamic retail markets in the world," said Tobias Wasmuht, managing director of Spar International.
"Spar still sees a great deal of exciting potential for further expansion in the country. Having formerly held the role of MD of Spar China, I have no doubt that Jerome has the necessary expertise to grow and consolidate the business further in this market, continuing to bring a fantastic retail experience to our partners and customers throughout the country.”
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Sarah Harford. Click subscribe to sign up to ESM: The European Supermarket Magazine.
