Keeping up with the current healthier-eating trend, Spar Hungary has increased its range of organic and 'free-from' products, such as gluten- and lactose-free foods, as well as its range of foods lower in sugar and fat. The extended range includes Spar-branded private-label products.
The new products are highly visible through colour codes and banners in-store, so that the they are easy to find.
"As part of our product development policy, we believe it’s important to cater for the needs of our health-conscious consumers and those with special dietary needs," said Márk Maczelka, Head of Communications at Spar Hungary, explaining that an increasing number of people in Hungary prefer to buy organic and lactose- and gluten free products.
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Martha Sparrius. To subscribe to ESM: The European Supermarket Magazine, click here.
