Italian spirits giant Campari Group has expanded its production facility in Novi Ligure to add 6,500 square meters to the existing 60,700 square-metre plant.
Campari has invested €75 million in the project, including a new Aperol bottling line which will boost the plant's annual production capacity by 100 million bottles.
The Novi Ligure plant now boasts seven bottling lines. It is Campari Group's largest production hub and produces some of the brand's iconic products, including Campari, Aperol, Campari Soda, Crodino and Cinzano.
Matteo Fantacchiotti, chief executive officer of Campari Group stated, "We are proud to inaugurate the new bottling line dedicated to Aperol, which will allow us to increase our production capacity even more, allowing us to keep exporting worldwide the aperitif ritual, a symbol of the Italian lifestyle, characterised by a model of responsible consumption and of the highest quality."
Novi Ligure Facility
Last year, the Novi Ligure plant produced 29% of the volumes sold by Campari Group.
More than 300 people work at the facility as employees or outsourced logistics service providers.
The facility increased its production capacity to 360 million bottles in 2023 from 29 million in 2004.
Fantacchiotti added, "The expansion of the plant, which takes place 20 years after its opening, is a further confirmation of the positive growth trend of recent years.
"Thanks to the passion and exceptional talent of our Camparistas, we celebrate today a remarkable milestone, which confirms our commitment to generating value, continuing on our strategic path of growth and transformation, ready to face future challenges."
Demand for aperitifs, tequila and bourbon helped Italian spirits group Campari to deliver higher operating profit in its 2023 financial year.
