FrieslandCampina has announced that dairy farmers in the Drenthe province in the Netherlands will receive rewards from Rabobank for implementing sustainability measures.
The rewards will be granted on the basis of biodiversity criteria that are similar to those set by FrieslandCampina.
Chairman of the dairy cooperative, Frans Keurentjes, added, “All FrieslandCampina members in the Netherlands, Belgium, and Germany who demonstrably score well on biodiversity in Foqus planet will be rewarded from this year onwards."
Sustainability Indicators
In the province of Drenth, dairy farmers who demonstrate concrete improvements on common sustainability indicators such as grazing and nitrogen, phosphate and ammonia emissions, will be considered for the reward.
Keurentjes has also invited governments, businesses, and consumers to participate in the process of rewarding farmers for their efforts.
© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.