US retailer Kroger has announced that it will offer Kroger Delivery services to more customers through the addition of new Kroger fulfilment centres in conjunction with Ocado, in the northeast, California and Florida.
In California, the group intends to open two customer fulfilment centres, while Florida will also see the opening of two centres, to complement the growth the retailer has seen in the state to date.
New Centres
"The acceleration of Kroger Delivery continues with these new facilities and our continued focus on creating career opportunities and serving customers through interconnected, automated and innovative fulfilment models that cater to different and accretive grocery shopper missions in both new and existing geographies," said Gabriel Arreaga, Kroger's senior vice president and chief supply chain officer.
"We have a pipeline of sites in development across the US, with several scheduled to open next year, and we're excited to continue delivering the Kroger experience to more doorsteps."
Kroger Delivery
Rodney McMullen, Kroger's chairman and CEO, said, "Kroger Delivery is a thriving part of our dynamic ecosystem and is transforming grocery e-commerce and meeting a range of customer needs through the introduction of first-of-its-kind technology in the US developed by Ocado.
"Kroger's growing seamless ecosystem continues to scale, and we're committed to doubling both our digital sales and profitability rate by the end of 2023 and Kroger Delivery will help us reach this target."
McMullen added, "We feel great about the momentum we're experiencing with Kroger Delivery and our partnership with Ocado and are strategically leveraging our assets to expand our operations in existing regions as well as enter new geographies on the East Coast that leverage facilities across a growing range of sizes."
The retailer currently operates CFCs in Groveland, FL and Monroe, OH and in addition to the newly announced five facilities, the group is slated to open previously announced sites in Dallas, TX; Forest Park, GA (Atlanta); Frederick, MD; Phoenix, AZ; Pleasant Prairie, WI; Romulus, MI (Detroit); and sites in the South, West and Pacific Northwest.
© 2021 European Supermarket Magazine. Article by Conor Farrelly. For more Retail news, click here. Click subscribe to sign up to ESM: European Supermarket Magazine.