US dairy Schreiber Foods announced today the start of formal negotiations with Senoble to purchase its subsidiary in Spain.
The transaction, in addition to plants in the Spanish towns of Noblejas and Talavera de la Reina in Toledo, also includes the purchase of a dairy factory in Slovakia, producing the Zvolenský brand belonging to Senoble Central Europe.
Zvolenský yogurt is the second best-selling brand in Slovakia. Having initially started only with yogurt, the Zvolen, Slovakia-based factory extended its portfolio to desserts and, in 2010, to yogurt drinks and fermented milk.
The process ahead will be completed in the coming weeks and is subject to final approval by competition authorities. Sources with knowledge of the matter said that negotiations are already at an advanced stage.
Schreiber Foods, owned by its employees and headquartered in Wisconsin (USA), has an annual turnover exceeding $5 billion. Schreiber has over 7,000 employees and has production facilities and distribution centres in Austria, Brazil, Bulgaria, Czech Republic, Germany, India, Mexico, Portugal, Spain, Uruguay and the United States.
In March 2014, the dairy firm purchased a Danone factory in the Canary Islands, currently supplying Mercadona supermarkets in the region.
© 2015 European Supermarket Magazine – your source for the latest retail news. Article written by László Juhász.