Germany

Lidl Takes Aim At Rivals In ‘Price Exorcist’ Halloween Commercial

Lidl has had a playful dig at its rivals in a new Halloween commercial in Germany, in which a 'price exorcist' visits a home to rid the family of high-cost...

German Food Manufacturers Record Further Decline In Sales

Real sales in the German food industry fell by 1.4% in the first half of 2024, according to the Federal Association of the German Food Industry (BVE).

HDE Sees 'Great Potential' For AI Technologies In Retail

The German Retail Association (HDE) noted that AI technologies have 'great potential' in retail and urged against implementing overly strict regulations as...

RHODIUS: A Leader In Tailored Solutions For Private-Label Beverages

The interaction of innovation, quality, and sustainability plays a central role in the dynamic food and beverage industry.

Lidl’s Climate Goals Put REWE Under Pressure, Notes Environmental Group

Germany's REWE has come under pressure as discounter Lidl announced its scope 3 emissions target backed by a modest shift in protein diversification, accor...

Mondi Expands Corrugated Footprint In Western Europe With New Acquisition

Packaging firm Mondi has entered into an agreement to acquire packaging assets of Schumacher Packaging in Germany, Benelux and the UK.

Just Eat Partners With Rokt For AI-Enhanced Advertising On Its Platforms

Food delivery company Just Eat Takeaway is partnering with e-commerce firm Rokt to use its AI technology to enhance post-purchase advertisements on Just Ea...

Fritz-Kola Set To Expand Into Belgium

German soft drinks brand Fritz-Kola has announced it is extending its bottling capabilities into Belgium, through a partnership with Konings Juices and Dri...