Advertising

Brands Haunt, Taunt And Tease At Halloween – But It’s All Good Fun

Hallowe'en campaigns: Whether it's Trick or Treat' sweets, or a pumpkin bonanza, big brands everywhere are sharing the spirit (sorry) of Hallowe'en.

ARD Discount Rolls Out New App, Personal-Care Line

Italy's ARD Discount has introduced a new mobile app designed to enhance customer engagement and provide personalised offers and updates.

Nomad Foods Welcomes Parliamentary Committee Report On UK's Food System

Nomad Foods has welcomed the House of Lords' food, diet and obesity committee's report urging the UK government to implement a comprehensive, integrated, a...

Colgate-Palmolive Lifts Lower End Of 2024 Results Forecast On Steady Demand

Colgate-Palmolive raised the lower end of its annual sales and profit forecasts, after beating third-quarter estimates on resilient demand for its high-pri...

Essity Books Small Profit Decline Despite Increased Sales Volumes, Market Share

Swedish hygiene products maker Essity reported a decline in third-quarter core earnings - one in line with expectations.

Just Eat Partners With Rokt For AI-Enhanced Advertising On Its Platforms

Food delivery company Just Eat Takeaway is partnering with e-commerce firm Rokt to use its AI technology to enhance post-purchase advertisements on Just Ea...