Advertising

Marks & Spencer Launches 'Spend It Well' Campaign

UK retailer Marks & Spencer has launched a new 'Spend it Well' advertising campaign, which will be featured across all digital channels and in-stor...

Point Of Sale Ranked Most Influential By 80% Of Marketers

Eight out of ten marketers rank point of sale as the most influential marketing channel for influencing shopper purchasing decisions, according to the 2017...

Marks & Spencer Pulls Ads From YouTube Over Offensive Videos

Marks & Spencer Group Plc and other UK retailers have pulled advertising from Alphabet Inc.’s, Google, over concerns that their ads were appe...

Carrefour Spain To Launch Omnichannel Advertising Push

Carrefour Spain has launched a nationwide omnichannel advertising assault designed to ‘reinforce’ its position in the Spanish FMCG market, it s...

Carrefour France Releases Supply Chain-Focused Ad Campaign

Carrefour France has launched three new television advertisements which showcase the quality of its food SKUs, as well as outlining how its various banners...

Slovenian Public Broadcaster Bans Advertising Of Unhealthy Food

Slovenia’s public broadcaster has adopted new advertising rules to counteract the negative impact of TV advertising on the rising rates of obesity in...

Lidl Top Spender On Advertising In France

In 2016 Lidl spent more money on advertising than any other large-scale retailer in France, Business.BFMTV.com has reported. This is the result of a mas...