Brian Niccol | ESM Magazine

Starbucks Workers Union Authorises Potential US Strike

The workers union representing more than 10,000 Starbucks baristas said they have authorised a potential strike, ahead of this year's final round of bargai...

Starbucks Pulls Annual Forecasts Amid Turnaround Under New CEO

Starbucks Corp has suspended its annual forecasts as new CEO Brian Niccol looks to turn around the coffee giant struggling to stem waning customer demand.

Starbucks North America Head Retires After Five Months In The Role

Starbucks has said that its North America CEO, Michael Conway, had decided to retire after about 11 years at the coffee chain.

Starbucks New CEO Niccol To Improve Coffee Culture At US Stores

Starbucks' SBUX.O new CEO Brian Niccol said he would focus on reinvigorating coffeehouse culture at the chain's stores in the U.S. as he takes the helm in...

Starbucks' New CEO To Get Millions In Equity Awards

Starbucks said that incoming CEO Brian Niccol was eligible for annual equity awards worth $23 million (€20.93 million) and would receive additional st...