Chinese New Year

Carlsberg Marks Chinese New Year With Limited-Edition Packaging

To celebrate Chinese New Year and the Year of the Tiger, Carlsberg has launched a limited edition packaging designed by renowned illustrator Victo Ngai.

Asian Retailers Reap Benefits From 'Year Of The Pig' Celebrations: IGD

Retailers and big brands used the recent Chinese New Year celebrations to help boost sales and raise brand awareness, a new report from IGD has found. T...

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