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customer experience

Blending Values And Capabilities To Create A Contextual Customer Experience

Blending Values And Capabilities To Create A Contextual Customer Experience

By developing a strategy that seeks to deliver degrees of invisibility, intimacy and indispensability through distinct channels, retailers can create the c...

A ‘Future-Fit’ Retail Organisation Requires The Right Foundation

Retailers can create the right foundation for their value proposition by building on their core business capabilities and aspirations for future value crea...