eMarketer | ESM Magazine

Kroger, Albertsons Could Turn To Ad Business After Merger Falls Through: Analysts

Kroger and Albertsons could turn to fast-growing and profitable advertising ventures to tackle competition and grow after a failed merger between the two s...

Walmart To Offer Independent Drivers New Holiday Bonuses

Walmart will pay independent delivery drivers new financial incentives to pick up online orders at its US stores and deliver them to shoppers during the ho...

Estée Lauder Names Insider de La Faverie As New CEO To Kickstart Turnaround

Estée Lauder named insider Stephane de La Faverie its new CEO, as the company looks to revamp its business amid falling demand for cosmetics and pre...

Carrefour-PepsiCo Dispute Sheds Light On Key Role Of Retailers' Ad Business

Carrefour and PepsiCo's just resolved three-month price dispute has shed light on a new aspect of such negotiations which is changing the relationship betw...