Emplifi

5 Social Media Marketing Tips For Retail And FMCG In 2024

Social shopping, messaging apps, video content and artificial intelligence are likely to be integral to social media marketing strategies in 2024.

Aldi UK, Carrefour España Lead The Way On Social Media In Q2

Aldi UK and Carrefour España were the top-performing grocers on Facebook and Instagram, respectively, in Q2, according to Emplifi.

Brands Increasingly Turning To Instagram Reels To Gain Traction, Says Emplifi

Brands are increasingly turning to short-form video formats such as Instagram Reels as they seek to bolster their presence on social media and engage with...

Top 5 Social Media Trends For Retailers And FMCG Brands In 2023

ESM explores the top five social media trends that retailers and FMCG brands need to be aware of in 2023.

10 Most-Followed Supermarket Brands On Twitter

ESM reveals the most-followed supermarket brands on Twitter, in association with Emplifi.

ESM, Emplifi Reveal Top Performing Supermarkets On Social Media In Q1

Heated dressing gowns, food processors and fish fingers were among the topics that garnered the most interactions on retailer social-media accounts in the...

ESM, Emplifi Team Up To Showcase Best Supermarket Performers On Social Media

The latest instalment in Aldi UK's ‘Kevin The Carrot’ series was the best performing supermarket post on Facebook in the fourth quarter of 2021...

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