FMCG Demand Signals | ESM Magazine

A New Era For FMCG Pricing As Demand Contraction Continues: Circana

The latest FMCG Demand Signals report from Circana suggests that consumer demand is not likely to recover until the second half of 2024.

Private Label Now Accounts For 38% Share Of European Grocery Sales: Circana

Private label now accounts for 38% of total FMCG value sales across Europe, equating to about €229 billion in spend, according to Circana's latest FMC...

Unit Sales Decline 1.1% Across European Markets Amid High Inflation: Circana

High inflation has led to a decline in grocery unit sales across the sixth largest markets in Europe – France, Italy, Germany, Spain, the UK and the...

Private Label 'As Good As National Brands', Say 60% Of Shoppers

Some 60% of shoppers believe that private label products are as good as national brands when it comes to quality, innovation, sustainability, trust and del...

Return To '1980s Shopper Behaviours' Emerging As Cost Of Living Crisis Bites, Study Finds

A return to the shopper behaviours of the 'austere late 70s and early 80s' is on the rise, due to persistent inflation and the associated cost of living cr...