Guillaume Bacuvier

Kantar Appoints Guillaume Bacuvier To Head Up Its Worldpanel Division

Research and consulting firm Kantar has announced the appointment of Guillaume Bacuvier as the global chief executive of its Worldpanel division, with form...

‘Data Monetisation’ The Key To Unlocking Greater Collaboration, Says dunnhumby CEO

With retailers and FMCG suppliers alike looking to extract more value from their data, dunnhumby believes that data monetisation could not only open the do...

The Quest For Personalisation – ESM Meets Guillaume Bacuvier, CEO, dunnhumby

Having conquered the loyalty sector, dunnhumby is putting its focus on enabling retailers and brands alike to better personalise their offerings for consum...

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