Mars

Mars Looking To Reevaluate Its Marketing Approach

Mars is looking to optimise the commercial effectiveness of its marketing department by amalgamating its marketing and sales teams under a 'chief demand of...

Mars UK Seeks To Bolster Inclusion And Diversity Commitments

Confectionery giant Mars has hosted an 'Inclusion & Diversity' panel discussion at its Mars Wrigley Confectionery UK headquarters in Slough. The...

Mars Ireland Appoints Bill Heague As New General Manager

Global food giant Mars has named Bill Heague as the new general manager for its operations in Ireland, succeeding John Pickering. Heague has worked at M...

Mars Acquires Stake In Kind Snack Bar Company

Confectionery and food giant Mars has announced that it is acquiring a minority stake in snack bar company Kind. The deal values Kind at more than $4 bi...

Mars, Diageo, Cadbury, Lidl Pull YouTube Ads

Several global brands have pulled advertising from YouTube after reports ads were being shown alongside inappropriate content of children. Mars Inc., De...

Mars Unveils $1 Billion 'Sustainable In A Generation' Plan

Global food and pet care manufacturer Mars has launched a new sustainability plan, which aims to tackle climate change, poverty in the value chain, and sca...

Mars Products Set For Substantial Brexit Price Hike: President

The latest storm arising from Brexit comes from Mars' president of global food and drinks, Fiona Dawson. She has claimed that the added cost created by pos...

Maltesers Follow Toblerone, Shrink In Size

Mars-owned Maltesers are the second sweet to fall victim to higher manufacturing costs, KamCity.com has reported. Over the weekend, there were reports&n...