Metaverse

Bomb Pop Enters The Metaverse Following Roblox Tie-Up

US-based ice pop brand Bomb Pop has announced its entry into the metaverse, teaming up with Roblox to bring its frozen snacks to the Restaurant Tycoon 2 re...

Interbrand Identifies The 'Breakthrough Brands' Shaping The World Of 2023

An upmarket tinned-seafood firm, a producer of 'gut-friendly gastronomy' and a New York-based cold-brew coffee maker are among the firms named in Interbran...

Mondelēz’s Cristina Marinucci On How Brands Can Unlock Value From The Metaverse

ESM's Stephen Wynne-Jones spoke to Mondelēz International's Cristina Marinucci about why the metaverse may be impossible to ignore as the decade progresses...

Majid Al Futtaim Records Double-Digital Revenue Growth Despite 'Macroeconomic Challenges'

Majid Al Futtaim has released its financial results for 2022 which show consolidated revenue increased by 12% to AED 36.3 billion (€9.29 billion) and...

EuroShop 2023 – Show Director Elke Moebius Talks To ESM

Ahead of EuroShop 2023, ESM caught up with Elke Moebius, director of EuroShop, to learn more about what the 2023 edition has in store.

'Mall Of The Metaverse' Launched By Majid Al Futtaim

Majid Al Futtaim has announced the launch of 'Mall of the Metaverse', a virtual retail and entertainment destination, at the World Government Summit in Dub...

10 Grocery Industry Trends To Watch In 2023: Capgemini

Lindsey Mazza, global retail lead at Capgemini, examines some of the trends that will shape the grocery industry in 2023.

What Role Will The Metaverse Play In The Retail Sector?

How well is the metaverse known in retail, and what potential benefits does it offer? Is it relevant enough to invest in? And if so, when? The EHI Retail I...

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The Role Of The Metaverse In Retail And FMCG

Walmart Joins The Metaverse With Launch On Roblox

Consumer Interest In 'Virtual Living' Likely To Create New Parameters For Brands, Says Accenture

Monoprix Launches Limited-Edition NFTs

Thirsty Work? Heineken Launches ‘Virtual Brewery’ In The Metaverse

Carrefour Takes A Step Into The Metaverse With 'The Sandbox' Launch

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