Nielsen

Majority of Portuguese Will Not Buy Fresh Grocery Products Online, Nielsen Study Finds

Some 59% of Portuguese consumers prefer to buy fresh produce and groceries in physical stores, rather than online, a Nielsen study has found. On the oth...

UK Retail Sales Surged In Week Leading Up To Christmas: Nielsen

Data from Nielsen for the four week period to 31 December has found that UK grocery retail sales surged in the week leading up to Christmas Eve, up 22% on...

Portuguese Consumers More Inclined To Buy Premium Products

Portuguese consumers are buying more premium products, according to Nielsen's Global Survey Premiumisation report. The report indicates that 33% of Port...

74% Of Italians Enrolled In Loyalty Programmes

Nearly three-quarters of Italians are enrolled in a loyalty programme with at least one retailer (compared to 66% in the EU), according to a global survey...

Fruit, Free-From Fastest-Growing Products In 2016: Nielsen

The shift of the British consumer to a more healthy lifestyle has encouraged fresh fruit and 'free-from' products to become 2016's fastest-growing products...

Nielsen: Black Friday Impacted Non-Food Sales At UK Supermarkets

Nielsen has reported that Black Friday offers impacted non-food sales at UK supermarkets in the four-week period to 3 December, with money taken at the til...

Package Design Is 'Dark Horse' Of Product Success: Nielsen

Innovative package design is a driving force behind the most successful product launches in the last two years and marketers should take heed, research age...

Britons Least Likely To Use Loyalty Schemes: Nielsen

UK shoppers are the most likely to have a shopping loyalty card, barring Finland, and the least likely to use them, Nielsen research has found. In a stu...