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Olympics

Paris Olympics Marketing Blitz Powered By Female Athletes

Paris Olympics Marketing Blitz Powered By Female Athletes

Global advertisers are hiring more female athletes to launch marketing campaigns ahead of the Paris Summer Olympics, a move aimed at capitalising on recent...

New Campaign Calls For Ban On 'Big Soda' Sponsoring Sporting Events

Health experts across the globe are calling for an end to the sponsorship of sporting events by Big Soda amid rising concerns about the negative impact of...