Pernod Ricard

Pernod Ricard Champagnes Awarded For Sustainability

The French ministry for agriculture has awarded the Pernod champagne brands G. H. Mumm and Perrier-Jouët Haute Valeur Environnementale classification,...

Pernod Ricard Continues To Support Agriculture in Armenia

Liquor distiller Pernod Ricard has pledged to continue working towards the UN's Sustainable Development Goals through projects such as increasing farm...

Pernod Ricard To Showcase Leading Africa-Based Staff In Paris Exhibition

Drinks giant Pernod Ricard is to showcase 17 of its leading employees and executives that are operating in Africa at the 20th edition of the Paris Photo ex...

Pernod To Boost Cuban Rum Sales Through End To Tourism Restriction

Pernod Ricard has reacted positively to a US governmental decision to scrap the $100 maximum value of alcohol and cigarettes Americans can buy on a trip to...

Pernod Ricard Launches Water Conservation Initiatives In India

As part of its sustainability drive, Pernod Ricard India has launched PR Kriti, an initiative for environmental management. For Pernod Ricard's first in...

TubeMogul To Operate Programmatic Advertising For Pernod Ricard

Drinks giant Pernod Ricard has hired TubeMogul to boost its brand portfolio in Australia through programmatic advertising. This form of advertising atte...

BBH To Manage Advertising For Pernod Ricard's Absolut

Bartle Bogle Hegarty (BBH) has been enlisted by Pernod Ricard to manage its Absolut account, continuing the ongoing #AbsolutNights promotional push. Mor...

Pernod Ricard To Release Mezcal Product In 'Weeks, Not Months'

Pernod Ricard is reportedly in the process of creating a totally new mescal SKU in an effort to capitalise on the growing market demand for the Mexican aga...