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Private Label Purchasing On The Rise In Spain, Says Dia
![Private Label Purchasing On The Rise In Spain, Says Dia](https://img.resized.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/private-label-purchasing-on-the-rise-in-spain-says-dia.jpg)
Six in ten Spanish shoppers (60%) say that they are purchasing more private-label products in a bid to save money, a new study by retailer Dia has found.
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