Promotions

Six In Ten Italian Families Shop At Discount Stores, Study Finds

More than six in 10 Italian families have visited discount stores at least once in the period between January and May of this year, according to a study by...

Number Of Promotions In UK Stores Falls By 25%: IRI

The pressure on UK retailers to be more transparent in their pricing has seen the number of promotions fall to their lowest levels in 10 years, according t...

Maxima LT Launches ‘Low Price Guarantee’ Campaign

Maxima LT, the Lithuanian business of Maxima Grupé has announced the commencement of a ‘Mažos Kainos Garantija’ (Low Price Guarantee) ca...

Innovative Thinking Must Fuel Pricing And Promotional Strategies In 2017, Says IRI

It is frustrating for European grocery retailers and manufacturers that sales margins remain flat despite the improving economic climate across the contine...

Promotions Fail To Ignite Sales For UK Retailers, IRI Study Shows

A new study from retail market intelligence company IRI has revealed interesting findings on the effectiveness of promotions in UK retail. IRI conduct...

Spanish Olive-Oil Producers Chasing Retailers That Sell It As Loss-Leader

Carrefour Spain has been fined €42,120 by the Board of Extremadura for selling olive oil as a loss-leader. As reported by ElDiario.e...

Sainsbury's Favour Consistent Low Prices Over Multi-Buy Promotions

UK retailer Sainsbury's move to favour consistently lower prices over 'supplier arrangements' has seen the supermarket giant's income fall from £...

Sales Of Warming Food And Drinks Rise At Waitrose

A colder spell of weather and promotions saw sales of winter food and drink classics rise, driving sales growth of 2.5 per cent (excluding fuel) at British...

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