Smiley

Former Smiley Marketing Director Launches Specialist Food & Beverage Marketing Agency

Matt Winton has left The Smiley Company to set up Licensing Communications, a marketing agency that focuses on brands and businesses positioned in the food...

Smiley Reveals New FMCG Promotions With Mondelēz And Unilever

The Smiley Company continues to enjoy strong growth in promotions, with the announcement of the launch of major campaigns with Mondelēz and Unilever. Te...

SmileyWorld Teams Up With Unilever For Carrefour Loyalty Campaign

The Smiley Company is delighted to announce another successful loyalty promotional campaign at Carrefour stores throughout France. The deal, which was b...

Sweet Spot For Success At Smiley

Smiley Food continues to enjoy big wins in the retail sector, as the brand utilises its insight-driven packaging strategy, which leverages the global craze...

Smiley Candy Store Launches At Carrefour

Smiley has partnered with licensee Trendy Foods and Carrefour to create a unique Smiley Foods experience in Belgium. This exciting new concept, which la...

Smiley Unveils 2017 Awards Winners

As the awards season enters into full flow for 2017, The Smiley Company are delighted to announce and honour their partners who have made an outstanding co...

Smiley Wins Big At The Brand And Lifestyle Awards 2017

The Smiley Company walked away as this year’s big winners at the Brand & Lifestyle Licensing Awards at London’s Dorchester Hotel. The...

Giraudi Creative Meats Presents Smiley Meals

Smiley, the happiest brand ever, was founded by Franklin Loufrani in 1971 through a newspaper promotion to make people happy and highlight good news. Over...

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