The European House - Ambrosetti

Italy Sees 2.4% Growth In Private-Label Revenue In 2024

Private-label products in Italy generated €26 billion in revenue in 2024, a 2.4% increase compared to the previous year and 35.4% higher than in 2019.

Private Label Market Share Reaches Record High In Italian Retailers

Retailers in Italy have increasingly turned to private-label products to help counter inflation and the loss of purchasing power of Italians.

Private Label Turnover in Italy Hits €10.8bn, Study Finds

Private label turnover in Italy totalled €10.8 billion in 2019, up 4.1% compared to the previous year, a new study has found. Private label sales n...

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