U2 Supermercati | ESM Magazine

Italy’s Unes Launches Initiatives To Protect Environment

Italian retailer Unes has introduced a set of initiatives aimed at raising consumer awareness of the need to protect the environment. These include the...

Unes Opens New Private Label Brand Store In Milan

Italian grocery retailer Unes/U2 has opened its second store dedicated to its premium private label brand Il Viaggiator Goloso in Milan. The store-in-st...

U2 Supermercato Deploys EDLP Model In New Store

Italy’s U2 Supermercato has implemented an EDLP (Every Day Low Price) model at its new store in Saronno, near Varese. Instead of promotions, limit...

U2 Supermercati To Offer Nutritional Products At Checkouts

Italian supermarket chain U2 Supermercati has adopted a new strategy, Avancassa Controcorrente, which will see it substitute unhealthy foods with nut...

Italy’s U2 Opens Temporary Store Dedicated to Private Label

Italian supermarket chain U2 has opened its first temporary store dedicated to its top of the range private label brand "Il Viaggiator Goloso" (t...